Branded Fashion Design

Ben Shelley

Bachelor of Branded Fashion Design Ultimo

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Hey ! I'm Ben I am based in Sydney and I am the CEO of a brand that does not exist yet — However when it does it will have a large focus on toys like robots and dragons. It will also have a focus for being weird, but not that weird; just individual and authentic as that it very important to me!!!

CASTLE Collection FW 2022 - Ben Shelley

This was the final project for branded fashion design where we had to make 3 looks — I based my collection around the idea of a castle as I think fashion has the power to break down walls. I wanted to capture a sense of loudness thought out in a wearable way — With that a big focus on a non serious nature and overall cartoon aesthetic!

CASTLE (Drawings/Design) Collection FW 2022 - Ben Shelley

This was the final project for branded fashion design where we had to make 3 looks — I based my collection around the idea of a castle as I think fashion has the power to break down walls. I wanted to capture a sense of loudness thought out in a wearable way - With that a big focus on a non serious nature and overall cartoon aesthetic!